Technology

Why your website is costing your business – And what to do about it

December 18, 2012 By deacon 7 Comments

If your website doesn’t look professional, then you’re making a HUGE mistake.

One of the biggest mistakes that I see small businesses make is neglecting their web presence. Maybe you get most of your business through word of mouth and you didn’t think you needed a website. Perhaps you figured you couldn’t afford a professionally designed website. Or maybe you figured having something you built yourself was good enough.

No matter your reason for neglecting your website, it’s costing you business!

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5 Unfortunate truths of using Facebook for your business

October 9, 2012 By deacon 10 Comments

If there’s one common mistake small businesses make that really fires me up, it’s their reliance on Facebook. I’ve met with business owners who genuinely believe that Facebook is a substitute for a professional website.

And while you may not be that extreme in how you run your business, there are still some critical aspects of Facebook you need to understand to use it effectively.

I’m not talking about just another list of social media tips about how to get more “likes” or when to post your status updates. I mean really important things that will completely change the way you view Facebook for your business, your brand, and maybe even yourself. Ignore these facts about Facebook, and you could waste a lot of time and energy that could’ve been used to grow your business the right way. Learn from them, and you can continue to build your own thriving lifestyle business.

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4 Productivity Tools to I Could Not Live Without

May 22, 2012 By deacon 9 Comments

You know what they say, time is money! But that doesn’t mean it’s all the same denomination of money. Most of us trade minutes for pennies and nickels. But a few who have really worked to build something special can trade minutes for Benjamins!

While I’m certainly not in that class (yet), I work hard at increasing the worth of the minutes I do spend working towards a Life Stoked. Here are my absolute top, could not live without tools that help me continue to move forward every day.

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Where to Start Your Website

November 3, 2011 By deacon 6 Comments

Whether you want to start your own business, share your opinions on a blog, or build your platform as a leader, I want to empower you to act on your ideas and not let technology get in the way.

There are far too many options available these days to cover them all here, but I will cover what I consider the best options at a variety of levels.

Free Platforms

These platforms can have you up and running in fifteen minutes and are free forever! This is a great place to start out when you’re not ready to pay to get going.

Posterous

In my opinion this is the easiest of these platforms to operate. Out of the box you can write and post all your posts just by sending an email. It functions best as a blog style platform, but you could build out a small number of supporting pages pretty easily.

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