If you’ve read this blog before you probably know that I can’t stand average. In everything I do I try to break free of the typical and become extraordinary.
This week I was listening to a time management seminar from Robin Sharma and he said something directly to me. He said, “Deacon, in everything you do strive to be unique. Strive to be extraordinary.” (Okay, I added the “Deacon” part, but the rest is true)
Maybe it’s not the most revolutionary advice you’ve ever heard. After all, I’ve worked to craft Life Stoked into something unique. I’ve worked to build it into something that no one else is doing.
But Robin went on to challenge me to be unique in other areas of my life because “that’s what successful people do.”
It’s not enough to craft a unique business. It’s not enough to only be unique in the big, obvious areas of your life.
To take your success to the next level, be unique in everything – even trivial things.
Do your grocery shopping when no one else is doing it. Drive to work when no one else is driving to work. Hit the gym when no one else is there.
Whoa, Robin! Slow down there man! I set out to build a life I’m excited to live – to be something extraordinary. I want to be successful, not do my grocery shopping at 7am on a Saturday.
“You want to be extraordinary Deacon? Well this is how it’s done!” (Okay he didn’t say that either, but you get the point.)
How much time could you save by doing things when no one else is doing them? Your trip to the grocery store could be cut from 30 minutes to 15. Your morning commute could go from 45 min to 20. Time at the gym cut from 75 min to 45 (and a much better workout as well).
My hypocrisy exposed!
As I’m listening to this brilliant advice about how to CRUSH-IT, I’m surrounded by hundreds of other cars parked on the freeway.
Inch by inch I crept home stuck in rush hour traffic.
Do you love life? Then do not squander time – for time is the stuff that life is made of. – Ben Franklin
— Deacon Bradley (@deaconbradley) February 27, 2012
Suddenly I felt like a chump. Here I am trying to build something unique – to create a life I’m excited to live, and I’m stuck in a sea of thousands of other people all collectively wasting our time.
What’s unique about that?
What’s extraordinary about that?
As I write this post I’m writing someplace new – I’m on a train to work. By the time I arrive in downtown Austin I will have already knocked out an hour of work building my dream.
I won’t sit in traffic today. I won’t waste time.
I’m taking Robin’s advice to heart and I’m determined to take-back the time I spend commuting to and from work.
It wasn’t a painless change at all. I have to get up early to make it work (really early for me).
And even though I’ve always known that leaders wake up early, I was still having trouble finding motivation that could get me out of bed before dawn.
But now every time I sit parked in rush hour traffic all I can think is – “I’m better than this! What am I doing here!” And it gets me up the next morning.
This is how I’m making the most of my time. This is what I’m doing to build my own life stoked.
What other areas could you aim to be unique and take-back wasted time?