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Why your website is costing your business – And what to do about it

December 18, 2012 By deacon 7 Comments

business-websitesIf your website doesn’t look professional, then you’re making a HUGE mistake.

One of the biggest mistakes that I see small businesses make is neglecting their web presence. Maybe you get most of your business through word of mouth and you didn’t think you needed a website. Perhaps you figured you couldn’t afford a professionally designed website. Or maybe you figured having something you built yourself was good enough.

No matter your reason for neglecting your website, it’s costing you business!

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Filed Under: Business, Technology Tagged With: biz, psychology, small-biz-basics, website

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5 Unfortunate truths of using Facebook for your business

October 9, 2012 By deacon 10 Comments

facebook-for-business-websitesIf there’s one common mistake small businesses make that really fires me up, it’s their reliance on Facebook. I’ve met with business owners who genuinely believe that Facebook is a substitute for a professional website.

And while you may not be that extreme in how you run your business, there are still some critical aspects of Facebook you need to understand to use it effectively.

I’m not talking about just another list of social media tips about how to get more “likes” or when to post your status updates. I mean really important things that will completely change the way you view Facebook for your business, your brand, and maybe even yourself. Ignore these facts about Facebook, and you could waste a lot of time and energy that could’ve been used to grow your business the right way. Learn from them, and you can continue to build your own thriving lifestyle business.

[Read more…]

Filed Under: Technology Tagged With: biz, Facebook, website

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